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Dixon Cycle

Run by the passionate Dixon family, the bicycle shop encourages customers to stop by and visit for a chat in true small town style. Now looking to branch out into online to gain more customers and reach, the website needed to accurately carry the Dixon's message online while welcoming potential customers into their local store to explore all of their products and services.
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  • brand identity
  • web design


Sports & Fitness
Little Kiwi Bird Feet
Dixon Cycle blackDixon Cycle greenDixon Cycle white
The all new colour palette reinforced a professional and moody brand visual while incorporating hints of the outdoors with a deep forest green accent colour.
dixon cycle logo on black background with icons
The logo was updated with subtle adjustments to incorporate new elements of the brand. Logo variations were created to assist with logo placement in various shapes and sizes.
The website was designed for customers to get an inside look at Dixon Cycle and encourage them to visit the store location to fully experience their excellent services.
dixon cycle website open on laptop and mobile phone
Featuring their full list of products and services, Dixon Cycle can now quickly and easily update their website with new upcoming events, trail maps, products and services for visitors to explore while encouraging new customers to drop by the shop location in Caledonia, Ontario.
Dixon Cycle bike shop home page on mobileDixon Cycle bike shop products and services page on mobile

Aaron & Chelsea went above and beyond in creating our new branding and website, with their guidance and expertise to help us reach our vision! They are both so easy to work with, fast, efficient, always there to support you and have your best interest at heart!

dixon Cycle logo

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